This story is sponsored by Italian Trade Agency.
This month, you don’t need to hop on a plane to immerse yourself in Italy’s sun-dappled wine regions. Instead, discover fabulous, hard-to-find wines and savour something delicious through the “Fall Into Italy” campaign. An initiative of the Italian Trade Agency and five local wine clubs, “Fall Into Italy” gives participants VIP access to some of the bel paese’s most stunning sips.
With an objective to foster relationships between Italian companies and businesses in Canada, the Italian Trade Agency hosts promotional events year round. Whether the focus is exquisite Italian food, fashion, or the country’s vibrant, varied wine scene, each campaign makes sure to keep our attention on Italy’s top products.
Taking part in "Fall Into Italy" is as easy as reviewing each wine club’s special offer, choosing the one that best suits your needs, then counting down the days until your purchase is delivered to your door. Opt for Coterie72’s six-bottle Surprise or Delight boxes, each include a mix of red and white wines. At WineAlign, the Fall Into Italy box includes 12 specially-curated bottles of Italian wine (two of each), along with tasting notes and food pairing suggestions. In Wines We Trust is offering an exclusive box of six natural bottles of wine sourced from Italy’s indigenous grapes. Also included is an introductory 3-pack of In Wines We Trust’s customizable OG Wine Club subscription. At Wine Collective, a six-pack of wine “fully highlights the diversity and biodynamic nature of Italian wines." Lastly, check out Gargoyle and sample “the absolute best of what several different Italian wineries have to offer,” according to the club.
From lush Lambrusco and pert Pecorino, to a rare merlot from Veneto, each box delivers intrigue in the guise of novel wine. A rare opportunity to try some of the world’s finest bottles, you’ll want to let yourself “Fall Into Italy” as soon as possible.
Once you’ve received your order, share your experience on social media using the hashtag #fallintoitaly2022 to be entered for a chance to win a case of wine at the end of the campaign. Plus, watch the Italian Trade Agency’s Instagram page for more contest details throughout the month.
